So, let’s look at a few free and easy methods of promoting a home-based business website.

1. Blogging: Set up blogs and feeder sites. Use free services such as Blogger, WordPress to create one or more blog that support your main website. If you can support more than one blog, you could slice and dice your niche market into sub niches and use each blog to promote one specific sub-niche. Whatever blogging strategy you adopt, join Technorati and register your blog with them. Technorati is the Internet’s biggest search engines for blogs.

2. Squidoo: Squidoo is a free resource where members can set up a single page site, called a “lens”. Set up a series of tightly focused lenses on Squidoo, one for a different area of your market niche. Use the lenses to provide background information and advice relating to your niche market. Squidoo lenses often do well on the search engines, and also your lenses will attract visits from other squidoo members. A squidoo lens can be set up in ten minutes. You can make an excellent lens in 30-40 minutes.

3. Twitter: Set up a Twitter account for your business. Search for Twitter users who may be interested in your market area and follow them. Some will follow you back. Offer value to your followers by tweeting tips and advice about your niche. Be nice to them by retweeting interesting tweets to generate goodwill and raise your profile. When you update your website, blog, Squidoo lens and so on, post a link to it on Twitter.

4. Social Networking Sites: Apart from Twitter, make sure you have a business presence on Facebook, LinkedIn and Google Plus. If you already have a personal account on Facebook and want to keep personal and business activities, set up a Facebook business page and use the privacy settings to keep them apart.

5. Go Local: Just because you can market worldwide on the Internet doesn’t mean you should neglect your local community. Indeed, you may find it much easier to position yourself as the local expert simply by ensuring that your web business is visible in the community. You can do that by setting up an account on Google Places and Yahoo Local.

6. Offer a Service: This is a great way to build your reputation and your business, and generate some income at the same time. Use a service such as elance.com to offer to do jobs related to your business niche. Your satisfied customers will most likely be very amenable to a follow-up in which you introduce them to your main business services.

7. Get into the habit of writing articles and distributing them on article directories such as EzineArticles. Post a link back to your website and offer an incentive for the reader to click through, such as a report giving more information about the topic you wrote about in the article.

8. Any time you create a new product or service, be sure to publish a press release using a service such PRLeap or PRWeb.

9. Email Signature: Let’s finish with the quickest and easiest free marketing technique of them all!
Set up a signature file in your email account with a link back to your website and a brief, catchy, blurb about what you do. Set it to go out at the foot of every email you send. Update it once every few weeks to keep it fresh.

These are just some fast and furious ideas for promoting your home-based business website without spending a dime to do it.

• best ways to promote home based business opportunities
• promote my home business opportunities for free
• ways to promote your in home training business

December 21, 2011  Tags: home-based business website  Posted in: Work From Home

• « Previous post
• Next post »